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What's happening at UMS…

I’ve just been reading the Media Guardian’s piece on uSwitch buying UpMyStreet. Obviously closest to my heart is what they’re going to be doing with Conversations, which I think many of us believed was only the beginning of what we could do around geocoded community features. I’m delighted to hear that they’re still going to running it – even developing it further – although obviously it’s disappointing not to be part of that process…

The site, which has 650,000 unique users a month, recently launched a message board service called Conversations that allows neighbours to contact one another. Mr Salmon said that this area would also be developed in order to get people to return more often. “I want it to be a site that people go to every day in the same way they would the BBC or a financial news site,” he said.