London’s Underground system is as frustrating as it is iconic and vital. It’s the world’s oldest underground system, it’s teeming with people whenever it’s open – which (ironically) isn’t as often as it should be. The tunnels are too old and small to allow the trains to have any kind of air conditioning, and it’s prone to radical over-crowding. Daily use of it drives most Londoners to a state of vengeful apoplexy several times a week – standing up next to some sweating warthog of a man, crammed on platforms like self-canning sardines. So perhaps it’s hardly a surprise that all over the tube at the moment are these extraordinary adverts…
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