On being ‘challenging’ to PR people…

08/29/2007

Some people have been having trouble working out why I’ve got so worked-up about this whole public relations thing. Perhaps this quote from a Flickr user called keeneypr on the thread about PR posted overnight will help explain to you why I’m so angry about the whole thing:

Our job is to get even “challenging” people like you to write, say and/or do what our clients and companies want — of your own volition — and not even realize that you’re doing it. If you are telling us that you only want information from people whose views you like and trust, then we’ll just reach you through them and you’ll never be the wiser.

I could find a dozen similar quotes by people like him from the conversations that I’ve been having over the last few months with PR people. To be honest, I find it sickening. That they would seek to use me as a device to further their aims makes me even more unhappy.