A while ago I linked to an article about old TV shows having new opportunities for product placement because of the potential for digital alteration before rebroadcasting. But it seems that this is only the beginning of the ‘touching-up’ of the past (for both reasons of ‘taste’ and money). In a recently rebroadcast movie in the US, underwear was digitally altered and indeed completely added on a young lady kissing Mr Bond. The Smoking Gun has the full story.
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