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Design

Subtle signage in San Francisco…

The area we’re staying in isn’t the most salubrious. Even the cabbies talk about it as a ‘bad area’ (just before they ask me questions about the National Health Service). Today as we came back to our hotel, about eight homeless people had set up a camp under a shop awning opposite and were listening to “What if God were one of us?” on a stereo held together with string. It was both sad and unsettling. Probably one of the only things in the minus column during our stay in San Francisco has been the sheer amount of homeless people we’ve seen…

Our hotel is incredibly nice though – particularly for the money. And they have a really good grasp of effective signage…