Core objects on the internet, individually addressable, that are a platform that can be annotated, described and connected, making a web much more exciting and navigable and powerful than it could possibly be otherwise – all illustrated through a wonderful little story about Cheese illustrated on Flickr. Here is a picture of some cheese from Neal’s Yard Dairy in London which I’ve raved about before:
So I’m looking at this picture and I’m thinking how much fun it would be to tag it up with all the names of the cheese which are so gloriously evocative like baylesford, gubbeen, ogleshield, spenwood and kilcummin. No one will have used those tags before, I think to myself. And then I type in Linconshire Poacher and suddenly I can almost taste the cheese in my mouth. It’s like this particularly pungent and strong hard cheddary cheese, only much more powerful and delectable.
And so I click on the link to see if anyone else has tagged it lincolnshirepoacher. And not only is there an awesome picture, but it’s available under a Creative Commons license requiring only attribution and non-commercial usage. And it’s actually a picture of the guy who makes the cheese! And his name is Simon Jones. The whole arc is complete and beautiful and I’ve got an insight into the production of this cheese and a story behind the whole thing and it’s all awesome and gorgeous. And because it’s all Creative Commons, I can post it here without any anxieties:
Of course these things go both ways, and while I can state with total confidence that my impression of the Lincolnshire Poacher people has gone massively up, the same can’t necessarily be said for the crew behind Naked Juice who have a Flickr account under the user name Juiceguys, which included rather too many disturbing pictures of their entirely freaky Halloween office party. Shudder.